You’re Going to Want to Check Out This Outrageous Milk Shake Pop-Up Coming to L.A. on Saturday

Any milk shake enthusiasts out there?

Check it.


This Saturday, Aug. 13 Black Tap NYC will be bringing ALL of the boys to the yard with an exclusive one-day only, West Coast collaboration at IT’SUGAR in Santa Monica.

So, umm, what’s a Black Tap milk shake?

Well, a video produced by Gothamist called it, “The milk shake that broke the internet” and we’re willing to bet it’s more than likely you’ve seen their shakes on Instagram, Facebook, or really anywhere for that matter (even if you didn’t realize it).

via Gothamist / YouTube

Shakes, such as the one shown below, are loaded to the gills, brimming with cavity inducing levels of candy, with frosting and toppings lacquered on so thick they almost seem to defy gravity.

Now as far as this Saturday is concerned…

From 1 to 4 p.m. Black Tap NYC owner Joe Isidori will be on hand to personally whip up the “IT’SUGAR XL Gummy Shake by Black Tap” which will feature a jaw breaker rim, a gigantic gummy bear, a rainbow marshmallow pop, rainbow glitter, and marshmallow chunks in addition to the actual shake, if you even manage to make it that far.

And if the opportunity to try this East Coast classic right here in our own backyard wasn’t exciting enough? According to Eater, they’ll be available for the low, low price of ON THE HOUSE.

As in free. Zero. Zip. Nada (while supplies last).

So if you want to get you want a shot at getting your hands on this exclusive Gummy Shake, come early. Really early.

In fact, just head down tonight after work, because this line is going to be Black-Friday-at-Best-Buy long and we’d really love it if you could save us a spot.

IT’SUGAR is located at 1425 3rd Street Promenade #102, Santa Monica, CA 90401.


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